Client
A Denmark-based medical devices company.
Opportunity
The client was interested to carry out an R&D road mapping of its competitors. The key intelligence requirement was insights on R&D clustering, development focus area, the structure of research teams, and hierarchy within the teams.
Solution
SG Analytics performed an exhaustive secondary research on internal and external sources to gather qualitative and quantitative information related to the competitor’s devices. The team identified and covered the following key areas:
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Patents filed by the competitor company and its active subsidiaries using an assignee-based search.
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Patent data analysis based on the technical nature of the patents - SG Analytics developed technology clusters within the patent set and identified the key inventors in each technical cluster.
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Identification of key personnel responsible for a particular technical field.
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Identification of the leads in patent research and validation through other resources.
VALUE DELIVERED
1
SG Analytics presented a comprehensive analysis of the entire R&D in terms of its structuring and hierarchy.
2
The report included insights on research focus and future focus areas of R&D.
3
The report highlighted key problems on which different R&D teams were working upon.
4
SG Analytics provided a holistic overview of the global footprint and associated personnel in R&D.
