Customer Analytics Services

Powerful analytics that help acquire, engage and retain customers

Advanced Customer Analytics Solutions 

In this digital age, savvy customers have knowledge about markets and products on their fingertips. Businesses are facing the complexity to gather the right customer insights and analytics that will help understand their audience better. SG Analytics’ customer analytics services enable our clients in the US to assess their target market’s ever-evolving purchasing behaviour. Sophisticated customer analytics solutions provide valuable insights that help formulate customer acquisition, engagement and retention strategies.  

Accelerate Business Growth with Unique Customer Insights and Analytics 

As one of the leading data management & analytics firms in the US, we help organizations harness the power of customer data analytics enabling them to humanize and hyper-personalize their services. We specialize in customer acquisitions and retention modelling, customer segmentation and behavioural analytics and consumer engagement.  

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Why SGA ?

KEY FOCUS INDUSTRIES

Understanding the Customer

Customer data analytics provides a holistic portrait of the customer by integrating customer-level data across multiple sources; aiding an in-depth analysis of their behavior.

  • CLTV models: Predict the right target audience with our advanced capabilities in CLTV modelling, enabling businesses to decipher true customer value
  • Customer migration: Analyse customer behaviour over a specific time period, develop frameworks to predict movement across segments and future customer behaviour
  • Client Example Client Example

Customer Acquisition and Retention Modeling

Acquiring new customers and retention of existing customers is enabled by personalized marketing, which requires a micro-level view of targeted customer segments and their behavior

  • Customer acquisition strategies: Identify services, campaigns and promotional activities that customers most respond to for developing customer acquisition strategies
  • Customer retention strategies/models: Obtain deep customer understanding to identify the factors that attract customers to your products and services
  • Client Example Client Example

Customer Segmentation and Behavioral Analytics

Segmenting customers basis their purchase behavior history enables brands to devise customer- centric marketing activations and promotional campaigns

  • Customer segmentation: Assess customer behavior, preferences, demographics, and purchasing patterns for efficient segmentation
  • Behavioral analytics: Determine the influencing factors and variables of ever-evolving customer behaviour
  • Client Example Client Example

Consumer Engagement

As one of the leading consumer data analytics companies, SGA’s data analytics services empower organizations with rich customer insights to create the right experience at relevant engagement touch-points

  • Hyper-personalization: Formulate strategies that enable businesses to target customers with hyper personalized products and services
  • Cross-sell and upsell: Develop and execute cross-sell and upsell strategies for increasing customer engagement and boosting ROI.
  • Segregate activities that lead to desired action with customer journey analytics to enhance consumer engagement
  • Client Example Client Example

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Step ahead with actionable insights that empower growth.

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*By sharing the information you have entered, you give your express consent to SG Analytics to use the provided information to contact you with relevant information related to its offerings and services as and when required. SG Analytics secures all your personal information from unauthorized access, use or disclosure. For more information, please visit our privacy policy.

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