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Primary Research Consulting Services

SGA's primary research consulting services assist our clients in discovering profound insights to develop customized analyses about key business questions and uncover actionable information. With an emphasis on identifying the client's business needs and objectives, we aim to develop the most effective research strategies to achieve synergy.

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Discover Profound Data Insights with SGAs Primary Research Consulting

Our robust primary research services fulfill a wide array of business needs. As a leading primary research consulting firm, we aim to deliver insights to support new market entry, product and service development, customer experience management, and brand communications. We present tailor-made quantitative and qualitative research solutions to adapt to the client's specific requirements. 

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Primary Market Research Services

Explore Tailor-made Research Solutions with SGA, a leading Primary Research Firm

SGA's primary research services are categorized as per the client's requirements. Our core competency includes a wide range of B2B and B2C primary research services across global markets. As a leading primary research firm, SGA's primary research services are aimed at delivering the insights critical to drive business advancement and gain a competitive advantage. SGA's expert research staff designs both qualitative and quantitative research for nonprofit organizations, healthcare corporations, business-to-business clients, and consumer sectors.

What We Offer

SG Analytics is a leading primary research firm that provides research design solutions as per the latest industry standards. Our approach is methodical and systematic, and the use of both qualitative and quantitative research methods are evaluated and adopted in conjunction with the need of the project. Similarly, we are comfortable with any type of B2C, B2B, quantitative or qualitative research requirements. Our project managers work exclusively with clients to determine the unique goals of research, creating research frameworks and instruments to achieve intended goals and worthy results. 

Our survey programming and hosting services include the design and management of custom surveys using advanced tools to ensure efficient and accurate data collection, such as designing survey layouts, scripting complex logics, and integrating multimedia elements. We use tools such as Forsta (Decipher), Confirmit, and Alchemer to program and deploy surveys, and have the ability of multi-mode deployment, including online and mobile. As a leading primary research firm our service also includes quality checks and sanitization to ensure accurate results, ultimately providing clients with high-quality, reliable data for informed decision-making. 

SG Analytics owns and operates B2C and B2B panels of its own, and has access to a wide network of dependable and vetted partnerships, creating a global coverage of 75+ markets. Our unique recruitment sources, coupled with technical sophistication, create vibrant communities with unparalleled response rates.  

SG Analytics’ data processing services include data cleaning, validation, integration, transformation, and analysis using tools such as Excel, SPSS, R, SAS, and SQL. We are well equipped to manage large datasets efficiently, performing tasks such as data tabulations, normalization, statistical analysis, and predictive modeling.  Our focus on quality ensures that data is meaningful and actionable, thus helping deliver deep insights into B2B and B2C domains.  

With a great deal of experience in dashboards, reporting, and charting, we are equipped to assist our clients in getting the most out of data. We specialize in providing meaningful and simplistic visualizations and insightful reports for key decision makers. Custom dashboards, automated report generation, and design interactive data visualizations with MS-Office, Power BI, and Tableau are some of our key credentials. Whether you need to track your project progress, KPIs or analyze trends across markets, our team of experienced analysts ensures that data is delivered in the most appealing and engaging way possible. 

Through our FTE arrangement, we offer primary research experts who focus solely on your projects, providing a flexible and affordable alternative for your research needs. They are a group of dedicated professionals who are knowledgeable about several facets of primary market research, including survey programming, data collection, analysis, and reporting. These experts function as an extension of your own team, with consistency of process, in-depth knowledge of the project, and effective workflow. For companies seeking reliable research assistance without the overhead of full-time staff, FTE arrangement is the perfect choice with flexible commercial arrangements and additional discounts for long-term engagements. 

Why SGA

Global Reach

50+ markets covered across Americas, EMEA, and Asia-Pacific

Transparency

100% recordings and live barge-in facility

Industry Expertise

Insights-based approach driven by sector expertise

Multi-lingual Capabilities

40+ languages covered globally

Who We Work With

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Provide tailored market research solutions by understanding business problems, designing the right research approach, and presenting actionable insights.