Well-tailored 
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Google Vs. Instagram and TikTok: Where do Customers Prefer to Shop and Search?
The TikTok threat to Google’s business is just not limited to YouTube. Core Google services, like Google Search and Maps,...
Transforming Customer Service with an AI-First Approach
The world's leading AI-native customer service automation platforms are enabling leaders to innovate in the CX space....
Integrating Customer Advocacy into Marketing Strategy
Today, brand advocacy is one of the most successful marketing strategies for businesses. Unlike traditional marketing...
Establishing Transparency and Trust to Safeguard Sensitive Customer Data
In today's digital age, where data is the lifeblood of organizations, protecting customer-sensitive information has never...
65% B2B Companies Swear by Digital – How to Lead Sales During COVID-19
The COVID-19 crisis is making it difficult for companies to stay functional and cater to the...
1400% Surge in Demand for Hand Sanitizers – Industries That Have Benefited From COVID
The novel coronavirus has led to countless restrictions in the flow of regular business. Many factories have been shut down,...
Choosing the Right Price-Elasticity Model (Regression Analysis)
Customer analytics became an important source of information in decision-making. One of its main benefits is to show the...
