Reimagining the Role of AI in Customer Engagement
Customers have more choices than ever before in today's fast-paced digital world. This abundance of choices means small and...
Navigating the Impact of Artificial Intelligence in Social Media Management
In today's intricate digital tapestry, artificial intelligence (AI) and social media are interwoven more closely than ever....
Data-Driven Business Journeys: Unlocking Customer Insights for Growth
In today's digital era, customer experience is the king. But customer journey data goes beyond...
Integrating Customer Advocacy into Marketing Strategy
Today, brand advocacy is one of the most successful marketing strategies for businesses. Unlike traditional marketing...
A Post-pandemic Business Strategy? Here Are 4 Things to Remember
Who could have seen it coming? A great majority of the world did not. By several hundred miles. And while running a...
Understanding Consumer Insights: Everything You Need to Know
Broadly speaking, there are two ways to enhance revenue: save more or sell more. What if you could do both,...
This is how the Insurance industry will be modified with Data Analytics
Is there any industry that Data Analytics hasn’t impacted yet? Probably no. Here is one more...
Customer Segmentation: 5 remarkable things that have happened in the Big Data era
Customer Segmentation has created a breakthrough for businesses not only in revolutionizing marketing...