Thought Leadership Consulting Services

A global thought leadership consulting agency, SG Analytics' thought leadership offerings are aimed at enabling enterprises and technology vendors to enhance their brand equity and accelerate newer customer acquisition. By positioning them at the forefront of the demand cycle, we at SG Analytics support customers in prioritizing their objectives, selecting the right thought leadership asset to fulfill their changing requirements and mapping the intelligence to their short and long-term goals.

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Fostering Connections and Building Relationships with SGA's Thought Leadership Consulting

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In today’s highly fragmented and competitive economy, enterprise users and technology vendors are embarking on conducting thought leadership projects with multi-faceted objectives. While business objectives vastly differ for most stakeholders, our thought leadership consulting experts enable our clients to deliver unprecedented value for external and internal stakeholders.

SGA's thought leadership consulting capabilities are utilized by our clients for niche industry and regional market-specific assets. SG Analytics brings a unique value proposition to our clients, enabling them to demonstrate their best thought leadership and the impact it has had. The consulting services are aimed at equipping them to carve a niche market presence, strengthen their organic customer relationships, and improve newer business opportunities. It further aims to enhance sales & marketing enablement across both B2C and B2B landscapes.

Shaping the Future with Thought Leadership Consulting

With SGA's thought leadership consulting services, we aim to position our clients at the forefront of the demand cycle. The team at SG Analytics supports customers in prioritizing their objectives, selecting the right thought leadership asset to fulfill their changing requirements, and mapping the intelligence to their short and long-term goals.

Our highly tailored thought leadership consulting solutions enable us to deliver thought leadership consultative assets to cement their positions as organizational leaders and enable organizations to have a genuine impact in the market and influence public policy debates.

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Thought Leadership Services Offerings

SGAs horizontally and vertically integrated thought leadership services offerings within thought leadership marketing and thought leadership strategy are as follows:

Whitepapers

An informational marketing asset advocation of a technology or state of industry dynamics at a particular time frame. SG Analytics customers have leveraged whitepaper to either promote their technology, product, or ICT service offering focusing around both B2C and B2B customer base along with investors. A good example is a whitepaper on cloud TV & video production solution provider seeking second round of investment.

E-books

An easily downloadable informative document on a technology or state of industry viewpoint built with balanced combination of text and images. SG Analytics customers are utilizing this thought leadership format to improve penetration and lead generation across newer digital native customer base with low attention span. A good example is e-books on new age technologies such as Gen AI and Quantum compute within the healthcare and life sciences space.

Analyst Opinion Blog

A short research piece of close to 400 - 500 words on significant business, technology, and product across a segment or region. SG Analytics customers have been focusing on event and new product & services launch based opinion blogs an integral part of their digital marketing campaigns. A good example is recently published opinion piece on recently launched sub-clipping functionality by leading cloud TV and video production platform worldwide.

Webinars/Round Tables

This is one of the most interactive thought leadership formats conducted in close collaboration with industry experts (panelists). A round table discussion type webinar is near real-time intelligence sharing on a certain topic moderated by SG Analytics analyst or third-party. A good example is SG Analytics analyst moderating session on Data and AI in audience analytics at ATxSG 2024 (Singapore).

What We Offer

SGAs horizontally and vertically integrated thought leadership services offerings within thought leadership marketing and thought leadership strategy are as follows:

Whitepapers

An informational marketing asset advocation of a technology or state of industry dynamics at a particular time frame. SG Analytics... Read More

E-books

An easily downloadable informative document on a technology or state of industry viewpoint built with balanced combination of text and... Read More

Analyst Opinion Blog

A short research piece of close to 400 - 500 words on significant business, technology, and product across a segment or region. SG... Read More

Webinars/Round Tables

This is one of the most interactive thought leadership formats conducted in close collaboration with industry experts (panelists). A... Read More

Why SGA

Local and regional market expertise across the US, Europe, and APAC

In-house editorial and design teams

Analyst and consultant expertise across six industries globally

Strong technology and ICT services knowhow

Translation services support across 45 languages globally

12+ years experience in formulating whitepaper, opinion pieces, and analyst reports

Analyst quoted in major industry events and conferences

Handled 50+ B2B and B2C thought leadership projects

10+ years of event-based thought leadership support across TMT segment

Each analyst has robust industry wide network community

In-house B2C and B2B primary research ecosystem

Tier-I enterprise software customer base

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Industry

SG Analytics has strong competencies and capabilities across thought leadership asset creation within telecommunication, media, technology, healthcare, life sciences, financial services, and industrial goods segments. We have duly worked with enterprises such as cable TV, satellite TV, CSP’s, and banking institutions to build thematic (e.g. Gen AI, cloud, and cyber security) whitepapers and opinion pieces for assisting technology and strategy leaders in actionable intelligence. Furthermore, SG Analytics have been working with technology vendors and consulting partners for over a decade in enabling them to improve argumentative positioning and customer acquisition strategy.