Whitepaper
Market Research
The global advertising industry has consistently driven overall ad spending for the past few years. The nature of advertising in the new age is gradually transforming from traditional to digital. The undeterred advertising industry growth, despite major global growth setbacks, including the COVID-19 pandemic, has proven that the nature of advertising will spur growth opportunities in several connected industries/products. The digital landscape is expected to continue as the primary growth engine within the advertising domain.
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