Market Intelligence Services

Leverage trending insights on industry, competition, customer, and marketplace

DiscoverNew InsightsWith OurMarket Intelligence Solutions

As one of the leading market intelligence firms, SG Analytics is highly skilled in collecting and processing data, and analyzing the market scenario. Our market intelligence services help clients in the US discover new growth opportunities, identify profitable markets, and formulate a competitive strategy based on data-driven insights, aiding them in understanding their customers and marketplace better.

SG Analytics

SG Analytics’ association with clients across multiple sectors has helped in enhancing their performance and competence. Our market intelligence consulting services help businesses identify end-market volatility and build potential responses for launching new products and services.

Leading MarketIntelligence Firm – HelpingBusinesses Gain CompetitiveAdvantage

Discover New Insights WithOur MarketIntelligence Solutions

As one of the leading market intelligence firms, SG Analytics is highly skilled in collecting and processing data, and analyzing the market scenario. Our market intelligence services help clients in the US discover new growth opportunities, identify profitable markets, and formulate a competitive strategy based on data-driven insights, aiding them in understanding their customers and marketplace better.

SG Analytics

Leading MarketIntelligence Firm – Helping Businesses Gain CompetitiveAdvantage

SG Analytics’ association with clients across multiple sectors has helped in enhancing their performance and competence. Our market intelligence consulting services help businesses identify end-market volatility and build potential responses for launching new products and services.

Why SGA

SG Analytics has the ability to deploy a combination of desk research and interviews/surveys to deliver insights as a part of their market research services

Ability to deploy a combination of desk research and interviews/surveys to deliver insights

Ability to deploy a combination of desk research and interviews/surveys to deliver insights

SG Analytics has in-house panel of senior sector executives for providing rich qualitative insights as a part of their market research services

In-house panel of senior sector executives
for providing rich qualitative insights

In-house panel of senior sector executives
for providing rich qualitative insights

SG Analytics focus on enabling business outcomes beyond just a set of delivery artifacts as a part of their market research services

Focus on
enabling business outcomes
beyond just a set
of delivery artifacts

Focus on
enabling business outcomes
beyond just a set
of delivery artifacts

SG Analytics provides customized framework using a combination of secondary research, surveys and qualitative discussions as a part of their market research services

Customized framework using a combination of secondary research, surveys and qualitative discussions

Customized framework using a combination of secondary research, surveys and qualitative discussions

SG Analytics has the ability to deploy a combination of desk research and interviews/surveys to deliver insights as a part of their market research services

Ability to deploy a combination of desk research and interviews/surveys to deliver insights

Ability to deploy a combination of desk research and interviews/surveys to deliver insights

SG Analytics has in-house panel of senior sector executives for providing rich qualitative insights as a part of their market research services

In-house panel of senior sector executives
for providing rich qualitative insights

In-house panel of senior sector executives
for providing rich qualitative insights

SG Analytics focus on enabling business outcomes beyond just a set of delivery artifacts as a part of their market research services

Focus on
enabling business outcomes
beyond just a set
of delivery artifacts

Focus on
enabling business outcomes
beyond just a set
of delivery artifacts

SG Analytics provides customized framework using a combination of secondary research, surveys and qualitative discussions as a part of their market research services

Customized framework using a combination of secondary research, surveys and qualitative discussions

Customized framework using a combination of secondary research, surveys and qualitative discussions

What We Do

Opportunity Assessment

SG Analytics

Leverage our expertise to evaluate ideas, concepts, or opportunities for determining sufficient strategic, market, and financial merit from idea consideration to possible development into a product or service. At SGA, we have been instrumental in helping clients thrive by identifying and assessing the appeal of a business opportunity. We are adept at conducting opportunity analysis to understand the demand, and competitive analysis to examine market conditions for devising sustainable strategies.

  • Assess and prioritize opportunities based on profitability and feasibility. Evaluate ROI, risks, investment, implementation time, breakeven point, and time to profit
  • Determine industry spend and market size based on business function/setup and demography data
  • Evaluate market vulnerability and build potential responses required to launch a new product or service
  • Assess multiple pricing strategies to determine the right price for products or services with our market intelligence solutions
  • Discover new opportunities with frameworks such as SWOT, PESTEL, and BCG matrix with our market intelligence services

Competitive Market Intelligence

SG Analytics

As a leading market intelligence firm, SG Analytics provides comprehensive insights on competitor history, past events, and future strategies. Our competitive intelligence research provides insights about current and future competitors, their business activities, and related impact and response strategies. Clients leverage our competitive intelligence insights to evaluate market factors that can cause disruption, now and in the future. Available data is converted into intelligence, providing a real-time view of the competitive market landscape.

  • Comprehensive competitor reports for a deep understanding of market positioning, customer base, strategic objectives, and management profiles
  • Crucial insights into competitor history, financial profile, relevant press releases, and significant forecasts
  • Peers' key differentiators, strengths, and weaknesses
  • Robust market intelligence reports to preempt competitor’s activity, interpret events, and observe past and current disruptions
  • In-depth market intelligence research on competitor’s R&D strategy, product pipeline, technology roadmap, and PLC management objectives

Benchmarking Studies

SG Analytics

SG Analytics’ benchmarking initiatives are a part of a continuous improvement process. It is critical to ensure that progress being made stays in-line with larger strategic objectives. and to take the learnings from the benchmarking process and use them to refine and re-define the future strategic objectives. Through the process of insights benchmarking, our clients gain a better understanding of the best systems and practices that are imperative for improving the management of their supply chains and prioritizing the opportunities that exist to ensure achievement of business goals and override of industry benchmarks.

  • Compare your business performance with your immediate and notable competition
  • Realize relative cost position, boost performance, and gain an edge over peers with comprehensive competitor analysis
  • Use our market intelligence solutions to explore and prioritize opportunities on the basis of projected ROI
  • Get balanced scorecards that include external factors such as competition and a holistic view of the industry
  • Gain from the best practices across various industries with cross-category benchmarking

Consumer Insights

SG Analytics

SG Analytics drives innovation process, insights understanding, and marketing delivery with customized solutions using qualitative and quantitative research techniques, focus groups, purchase history analysis, and product reviews. Using primary research, we provide deep insights on customer behavior by using in-depth consumer data. We unearth critical information about customer buying behavior and purchase decision-making to create in-depth personas and customer journey maps, enabling personalization of products based on consumer needs.

  • Understand patterns and get interesting insights into factors that influence customers’ decisions, helping you understand your consumer deeply/closely
  • Determine advocacy pain points and expectations
  • Measure loyalty and evaluate customer satisfaction
  • Innovate faster, overcome barriers to adoption, and improve value proposition with useful consumer insights
  • Create buyer personas of target audience and identify and plan marketing touchpoints
  • Understand customer segmentation to personalize branding and marketing campaigns

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*By sharing the information you have entered, you give your express consent to SG Analytics to use the provided information to contact you with relevant information related to its offerings and services as and when required. SG Analytics secures all your personal information from unauthorized access, use or disclosure. For more information, please visit our privacy policy.

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