Market Research Services

Gain actionable insights into product technology customers competition and marketplace to make data-driven decision for your business

Market Research What we offer Why SGA Who we work with Insights Meet Our Experts

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Quantitative & Qualitative Market Research Solutions

Our market research services help businesses identify growth opportunities and build a competitive strategy based on a deep understanding of customers and the overall marketplace. Unlike other market research firms, we employ a robust, comprehensive market research strategy to ensure maximum research coverage. Our market research consulting involves the application of the right methodologies across primary and secondary sources to gather market intelligence. Our sector experts and consultants excel at reading the fine print from underlying data to generate custom market research data and actionable insights. Finally, as part of our market research solutions, we deploy advanced BI & visualization techniques to highlight our findings.

What We Offer

Market Intelligence

Analyze ever-evolving market trends with SGA’s market intelligence solutions that are driven by primary research and data analytics. We help our clients in the US stay up-to-date with competitors’ strategies and successes, helping them formulate business policies and forecasting. Guided by advanced data analytics and data visualization capabilities, we are experts in assessing market opportunities. SG Analytics’ market intelligence services help companies understand market demands and consumer opinions, become customer-centric, boost upselling opportunities, collect real-time relevant data, increase market share, reduce risks, and gain competitive advantage.

Proficiency in skilled application of primary research methodologies such as CATI, CAWI, face-to-face interviews, and FGDs to aggregate market intelligence
Quantitative and qualitative market research approach utilizing primary and secondary research methodologies that help discover factors driving consumer behavior, benchmark business against competition, and assess disruptive products and technologies

Sector experts who understand precise particulars from underlying data, validate outcomes, and produce actionable insights
Leading-edge data tabulation and visualization capabilities that accentuate interesting trends and patterns, and correlate with your target markets

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Business Strategy

At SG Analytics, we are specialists in crafting competitive strategies in order to achieve business goals, improve customer experience, accelerate customer acquisition, and strengthen business performance. Our highly skilled business intelligence consultants are adept at identifying target markets by building a multi-channel marketing strategy based on continuous market assessment with a special focus on costs and differentiated products and services that drive business excellence. We are experts in creating business strategies that are flexible, highly adaptable, and rooted in up-to-date research.

Understand expansion options, examine domestic and overseas markets on the basis of our assessment of product fitment, and plan acquisition and collaboration strategies
Expert market research consultants help ingrain digitization into business strategy, identify gaps, understand customers, and boost revenue with the latest technologies
Assessment of sales and marketing strategy to enhance the integration of teams and harness the power of automation for increasing substantial efficiencies of current processes

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Why SGA

Global Reach

50+ markets covered across Americas, EMEA, and Asia-Pacific

Transparency

100% recordings and live barge-in facility

Industry Expertise

Insights-based approach driven by sector expertise

Multi-Lingual Capabilities

40+ languages covered globally

Who we work with

Corporates

Insights that enhance understanding of current and target markets

Technology and Management Consultants

Opinion pieces and thought leadership collateral

Market Research Firms

Key insights that drive strategic inputs for endclinets

Boutique Research Firms

Sector experts across BFSI, Healthcare, Technology, Media and Entertainment

Insights

51 Rely on AI: Marketing Insights and Challenges in 2022

October 10, 2021 - Marketing is a core aspect of business strategy, and hence businesses have every reason to get it right. A burgeoning, cutting-edge...

Healthcare Services

Much Ado About Nothing

Healthcare Examining the future of the global pharma industry

Healthcare Services

The Race to Conquer COVID-19: a Sentiment Analysis

Healthcare Services

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CASE STUDIES

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Meet our Experts

Let us introduce you to a selection of experts who bring best practices from years of success in their fields to help enable faster, smarter decisions.